It learns you,
then stays out of the way.
Most writing tools start from a blank page and a generic idea of "good copy". Craftly starts from twenty things you already wrote, and stays inside them.
You describe it badly
Open a tool, type the way you'd text a friend, and attach a phone photo if you have one. Spelling, grammar, and punctuation are all irrelevant — the messier the better, honestly. Craftly reads intent, not prose.
Most people finish this in under two minutes. There's no form to fill and no dropdowns to fight.
speckled mug sage glaze 12oz dishwasher ok — small batch, made last week
Craftly reads your voice first
Before it writes anything, it reads your brand voice settings — your tone and the words you use — and writes every draft to match.
That last one matters most. If you never write "elevate", "curated", or "artisanal", neither will we.
Tone · Warm, plain-spoken Filler · None Never uses · elevate, curated, must-have
24 past buyer messages 12 published listings 6 Instagram captions 2 shop policy pages
You get three, not one
Every run returns three variants. Not three shades of the same sentence — three genuinely different angles: a straightforward one, a shorter one, and one with more personality. Pick the closest and edit the rest by hand.
Nothing is locked. The output is a text box, and it's yours to change, shorten, or throw out.
Hand-thrown Speckled Mug — Sage. Thrown on the wheel in small batches, then glazed in a soft sage that pools a shade deeper near the foot.
Publish, or copy and leave
Send it straight to Etsy, Shopify, Amazon Handmade, Instagram, Pinterest, TikTok Shop, or eBay. Or copy the text and paste it wherever you like — there's no lock-in and no watermark.
Everything you publish stays yours. Export your whole library as CSV or Markdown whenever you want, including if you cancel.
OAuth, no passwords
Grant access per channel. Revoke any of them in one click.One voice, 16 tools
Listings, captions, replies, and emails all read from the same profile.Or just copy it
Push to ten marketplaces, or copy plain text and go.Leave any time
CSV or Markdown, full history, no questions asked.Where Craftly fits.
We're not the right tool for everything. Here's the straight version.
| Craftly | A generic AI writer | Writing it yourself | Hiring a copywriter | |
|---|---|---|---|---|
| Sounds like you | ✓ On-brand, every time | Generic brand voice | ✓ Obviously | ✓ After a few rounds |
| Time per listing | ✓ About 90 seconds | 5–10 min of prompting | 25–40 minutes | 2–5 days |
| Knows marketplaces | ✓ 10 channels, per-channel rules | None | Whatever you've learned | Varies |
| Learns your shop policies | ✓ Yes, for buyer replies | No | ✓ You wrote them | Needs briefing |
| Cost for 40 listings/mo | ✓ Pro, $19/mo | $20–200 | ~20 hours | $1,200+ |
| Works offline | No | No | ✓ Yes | ✓ Yes |
| Good at long-form | Not really — short-form only | ✓ Yes | ✓ Yes | ✓ Yes |
Three limits, stated up front.
No long-form
Craftly is built for things under 300 words. Blog posts and about pages need a human and a slow afternoon.
No image generation
We'll caption and tag your photos, but we won't invent them. Your work should look like your work.
No invented facts
If you don't tell us the dimensions, we leave a blank rather than guessing. Wrong specs cost more than no specs.
Practical questions.
Twenty is the sweet spot — roughly your last ten buyer conversations and ten listings. Under twelve and we'll ask for a couple more before generation unlocks.
Yes. Every profile has your brand tone and a blocklist of words you never want to see. Changes apply to everything generated after that point.
Your content is yours. We use it to serve you, not to improve a shared model. Delete anything and it's gone from our systems within seven days.
Hit regenerate — you get three more. If a whole tool is consistently off, adjust your brand tone or add the offending words to your blocklist.
Not publicly yet. Pro and Scale accounts get early access to the private beta — ask in the dashboard.
Read the output before you believe us.
Ten generations a month, free forever. No card, and no sales call.